It’s easy to get confused about what we market. We have to keep it simple. Tony Logue breaks it down into 3 categories. You…your primary business…and tools.

It’s been said “if you can’t measure it, you can’t improve it” or something to that effect.
Tracking your marketing efforts online can be a real chore, especially for the newbie or computer challenged. There are a large number of link shortening, link tracking sites out there like bit.ly, budurl, and a host of others.
Recently I [...]

Well, I read Ann Seig’s Manifesto yesterday and it got me motivated. I’ve been wanting to create an ebook for some time, but wasn’t sure what the subject should be. In an effort to bring value to those of you who stop by and read my blog posts and follow me on Twitter, I decided [...]